By Sabrina Oct 17, 2014 7:25 am
Social media usage has been making big waves since its inception. Within the last 6 years it’s increased by 356%. It’s even become a determining factor in search engine results! Needless to say, if you’re not promoting each and every piece of content you’re publishing to your WordPress, your marketing strategy is slipping. Running an Ecommerce business on your WordPress blog requires you to wear many hats, one of which is the avid social networker. And when I say avid, I mean on a schedule.
You’ve got to be consistently sharing great content across multiple platforms to build a following. Once you have the following, the real work begins. You’ve got to keep them interested, track their interactions, and retarget them with the data you collect. Obviously, this is no easy task. You’ve got to arm yourself with the operative arsenal to achieve all of your Social Media Marketing (SMM) goals. That’s where this handy list comes into play. Below, you will find 7 useful, usable, and utilitarian social media promotion tools specifically designed to simplify your SMM strategies and procedures.
Let’s begin with the familiar. Hootsuite is an extremely popular and powerful social media management tool. It’s a turnkey SMM solution which allows users to view data streams from multiple social networks at once, and also to send messages across different platforms. You can even auto-update your different social media outlets with your RSS feed. Hootsuite integrates with: Facebook, Twitter, LinkedIn, Ping.fm, WordPress, MySpace, Foursquare and a Japanese social network called Mixi. You can conglomerate any 5 of these platforms onto a single streamlined dashboard to track campaigns, write messages, and schedule posts, and so on — for free in most cases. The main selling point is the clean interface which makes organizing and analyzing the data from all your social accounts much easier than shifting through multiple tabs or windows. You can also assign workflows and collaborate with other users, making Hootsuite a very convenient business solution. Hootsuite’s analytics reports usually cost around $50 per in depth report, which is pretty pricey for smaller businesses. Though there are a few reports you can procure at no cost. These include social mentions and other brand awareness metrics, which can be very helpful when trying to expand your SMM efforts.
Some social promotion tactics are far more intimate than others. Lucky Orange certainly falls into the former ategory and as one might expect, all interaction is seriously data driven. This tool allows you to view real-time visitor activity on your WordPress site in an insane degree of depth. If Hootsuite is social, then Lucky Orange is up close and personal. You can monitor all of the following: Clicks,Visitor opinions with customizable polls, Movements, Scrolling activity, Heat maps, Even page/cart abandonment. Needless to say, you can get a feel for your visitor’s behavior with this tool. And once you understand their browsing habits, you can actually initiate direct conversation via a live chat function. Of course, if you find that to be too intrusive, you can always leave a fully customizable chat box for the visitor to click on at will, and if you’re unavailable for live chat, the box will automatically revert to a contact form. You can also monitor an individual visitor’s traffic source in real-time and record the results, thus giving you an accurate idea of how much traffic is coming in due to social promotions exclusively. This way you can match visitor behavior with traffic sources and build powerful insights into all of your marketing efforts.
Lucky Orange is a truly deep analytics tool that allows you to get a very personal view of who your visitors are and where their interests lie. Still, this tool focuses more on individual interactions (which are important, no doubt), but social networking is more about the big picture. So our next tool brings the broad view back into focus.
One SMM strategy that nearly all savvy marketers adhere to is the 80-20 rule. This rule states that a mere 20% of your social media content should be self-aggrandizing, and for that matter: self-produced. The vast majority of the content you distribute across social media should be curated. This idea helps you boost credibility within your niche, make valuable contacts with other social media power users, and it provides a valuable/informative service to your various fans and followers.Unfortunately, that means you’ve got to spend time scouring the web for authoritative, interesting, and entertaining content. Consequently, you’ll be crowding your browser’s bookmarks folder. It’d be nice if you had a web application that could help you manage and redistribute your content library so you can quickly and easily choose the best content to redistribute. The web application, Pocket, does exactly that. Pocket is a tool that helps you gather useful/intriguing content for either personal or professional perusal. This app makes content gathering clean and easy. Simply save anything that seems interesting across the more than 500 different applications and many of the most popular platforms, with which Pocket is invariably compatible, and read through it later at your leisure. Once you’ve read a content piece, it disappears from your cache, making certain your interface is never too crowded. Transient bookmarks, unrivaled compatibility, and a clean management interface make Pocket the ultimate content aggregating application.
Click To Tweet and CoSchedule
Click To Tweet is a very simple, yet supremely effective WordPress plugin that enables you to create boxes within blog posts which can be shared via Twitter with a single click. When writing blog posts, there’s always one line or another that’s just supremely quotable, and therefore extremely shareable as well. Highlight these bits of catchy text or customized messages with an attractive box so that your users can quickly and easily share your content.
Click-To-Tweet is a free plugin by CoSchedule, which is really an effective SMM tool all its own. It acts as a comprehensive content marketing editorial calendar for your WordPress. The interface works via easy drag and drop styled calendar management, and it’s filled with organized workflow features like scheduled tasks and auto reminders. It even publishes your posts on a schedule. CoSchedule helps you stay on top of all your content marketing efforts.
Highlight and Share
Along the same lines as Click To Tweet, Highlight and Share takes the idea a step further. Sometimes the lines in your content that you think stick out the most don’t necessarily resonate with your readers. How about you let them decide what’s worth sharing instead?
Highlight and Share is a WordPress plugin that allows your visitors to quickly and easily tweet or share whatever section of your blog post they like, simply by-- you guessed it—highlighting a section of text. Of course, whenever a user shares a part of your text, you get a backlink and a free shout out to your Twitter handle. This serves as a dual benefit: it allows your users a greater degree of control while they focus more on your content, and it simultaneously exposes your brand to a greater audience, providing them with direct access to your content and website. Plus, it’s just plain novel. Not a lot of blogs have it, so yours will stand out all the more.
The fantastic thing about so many of these plugins is their self-explanatory titles. As you might guess, this plugin creates easily shareable contests, promotions, and landing pages that you launch from the platform of your choice, including: Facebook, Twitter, Pinterest, Your WordPress site and Email. Social contests is a really comprehensive plugin. It allows you to gain email addresses, keep track of social impressions such as “likes” or “follows,” drive traffic to your website with the voting function in the polls, easily integrate with Facebook Ads Tool by Wishpond, and run a variety of different contests, sweepstakes, and other promotional offers.
One major strike against this app is it requires a subscription to the Wishpond service, however, it also offers you a free 2 week trial with which to decide if it’s worth it. Either way, it’s got some powerful functionality that allows for promotional deals, lead gathering, and analytic data as well. Certainly worth checking out.
We saved the best for last as we take a look at SNAP, otherwise known as Social Networks Auto Poster. This is one more of those self-explanatory names, but for the sake of finality, we’ll go over it anyway. SNAP allows you to automate your sharing of content, messages, announcements, and so forth across more social networks than any other single app.
It’s one of the few that integrates well with Google+, which is far and away the most important social network in terms of improving your search rankings. It can even post to YouTube for your video content. Just take a look at the compendium of supported networks that SNAP has to its credit. This plugin is lightweight and usable. Moreover, it’s one of the very few that actually reaches all of the most relevant social networking platforms, and also has an easily navigable interface.
What are some of your favorite social promotion tools? Sound off in the comments.
Deciding on a web hosting plan should be a step-by-step process, as one business’s hosting services likely won’t suit your business. One of the most popular services business owners opt for is dedicated hosting, which gives clients the freedom to use an entire server to manage an e-commerce store, build applications, design websites, etc. However, like any other form of hosting, it’s an intelligent idea to do some research before buying. Consider how dedicated server hosting would either facilitate or hinder your business, based on your budget and resource needs.
Companies that provide dedicated web hosting usually store dedicated servers in their data centers. Data centers are almost always overseen by professionals who maintain servers and provision updates, which eliminates the need for users to have extensive technical knowledge. Still, a drawback of purchasing dedicated web hosting is the associated price tag. Dedicated server hosting is the most expensive type of hosting available on the market. So, on that note, it's important to be sure you need the high amounts of CPU, RAM, bandwidth, disk space, and other resources that dedicated servers offer.
Who Can Benefit?
Due to its cost and vast amount of resources, dedicated web hosting isn't the ideal choice for all business owners. However, if your online business already attracts a high volume of traffic and is expected to only expand, dedicated server hosting may benefit you. Additionally, dedicated web hosting is usually a great solution for individuals who manage e-commerce businesses. Dedicated hosting is renowned for its unparalleled security, resource scalability, and server uptime – all essential traits that help boost business prospects for owners.
Less Costly Alternative
If dedicated server hosting isn’t right for your business and budget, there are alternative choices that give users the opportunity to enjoy many of the same benefits. Hybrid hosting, for example, is an innovative solution that blends both physical server hosting and virtualization. This unique combination allows business owners to receive the best of both dedicated server and virtual private server hosting. In addition to being much more cost-effective than dedicated alone, hybrid hosting offers: Managed services, tight security, full scalability, freedom to customize resources, remote backups and consistent uptime.
With the above in mind, dedicated hosting is still recognized as the premier choice for a website receiving consistent, high traffic volume. However, one or more powerful alternatives may be preferable depending on resource requirements and budget limitations.
By Sabrina Sep 24, 2014 10:27 am
Websites are more prone to security holes and back doors more so now than in the past. Recent hacks on larger retailers continue and despite the technology industry's attempts to create rock solid systems, security issues still occur. While you may have taken time to design and create a beautiful site that indexes well and attracts multitudes of visitors you may have overlooked the deeper security concerns that could cause your site to come crashing down. While some hackers may exploit your site to steal data or create mass complications on your website, most hacks are designed with the overall intention of stealing your server. Once your server has been compromised via your website then malicious activities can be performed. Your server could be used for spam, or other illegal activities. Hacking is regularly performed by automated scripts written to scour the Internet in an attempt to exploit known website security issues in software. Here are our top 9 tips to help keep you and your site safe and online. Shore up your website and close holes that could lead to problems you would rather not encounter.
While some may think a strong password is a hassle, the greater headache could be an infiltration of your website and the possible exploitation of your information. Passwords that include uppercase and lower case along with numerical and special characters that combine for 10-15 spaces long will make for a strong password. Change them around every three months. Don't 'use redundant passwords. This means do not use the same password for all of your sites or programs. Easy passwords are another portal for exploitation. Common easy passwords, and there are lists of these, are the first ones that are checked. Password vaults are a handy solution for ease of use and the overall organization of your passwords. Take the first step to better security and check your passwords to see if you are at fault on any of these points.
Current Versions of Software
Software gets updates and new versions for many reasons which generally include features and fixes for known problems. Updates and versions are for the most part or in many cases for security reasons. Sometimes a backdoor has been found which can leave the platform vulnerable and updates provide a solution to this type of problem. When you don't update and you leave your system or website wide open to a security vulnerability you aren't doing a service to yourself, your clients or your visitors. Keep regular updates on your software not for the new features you may not care for but more for the background updates that have been put into place against weaknesses which may not be evident to you but are very clear and defined routes into your system for hackers and attacks.
Secure Socket Layer certificates (SSL) are necessary if you are an e-commerce site or a website that keeps sensitive information such as e-mails, phone numbers and passwords. Once an SSL certificate is enabled on your server an extra level of security is in place. Visitors to your site will take note of your https, note the "S", as a designation of a site that has a higher level of scrutiny in place. Visitors will be more likely to trust your site and purchase products and/or provide sensitive information which they might not pass on a less secure http website. Adding this level of protections ensures to you and your clients that sensitive information won't be easy to reach. Established lines of trust have the benefit of bringing you more repeat visitors and potential sales. Goggle also now has decided that websites which are marked by https are very reliable and trustworthy and thus ranks them higher than sites that are not as well protected. Adding an SSL certificate does have a cost but the benefits far outweigh the actual cost of even one exploit.
Keep Your Scripts Up to Date
Out of date scripts can get you into trouble much the same way that outdated software does. If a script has been in play for a long time it is possible that a backdoor or a weakness has been found in it. If you have scripts you are not using then you will want to delete them. Scripts could be running functions or performing tasks without your knowledge and these tasks could be ruining the reputation of your server or even hogging resources for other purposes. Many hacks are also run by automated scripts that are designed to surf the Internet looking for known website security issues in software or older scripts that may be left on your server. While scripts can be handy they can also present hazards. Update your scripts and delete old ones. This simple practice will create a better and more secure environment for your server and your website.
Malware is malicious. You may have gone to a website and downloaded what seemed to be a legitimate program but once you installed it you let a background program run rampant in your system. It is often the case that compromised systems are used for spam campaigns or DDoS attacks. A malware infection can destroy data or corrupt it beyond repair. Protect yourself by downloading only programs you know are from reputable providers. Another precaution is to always keep backups of your data. You never know when malware or even a disaster event could strike and wipe out your data. Use redundant sources so your data if it is lost at one location it can still be restored from another. Malware prevention options are abundant and with the security breaches of today you will want to consider a virus program that includes malware protection or an additional program which knows when, where and how malware strikes and prevents intrusions before they mire themselves deep into your systems.
CloudFlare can be enabled through cPanel on most hosting plans at JaguarPC. It is an easy no cost addition which can provide you with additional level of security. CloudFlare in recent years has become one of the top security platforms that can be added to your server. They have thwarted some of the largest distributed denial of service attacks in history. CloudFlare is constantly searching for new types of threats, ways and means to deal with them. SQL injections, cross site scripting, comment spam, and email harvesters as well as excessive bot crawling are a few of the types of security concerns that CloudFlare can address. Check your cPanel control panel for the CloudFlare icon for a near one click install. CloudFlare will also enhance your site performance which can enhance the returns in the search engines for your website.
WordPress is one of the most popular blogging and website platforms available. Since so many websites run on WordPress it is often a target for those looking to hack in. One of the best practices you can take is to update your WordPress versions as they come out. Again, this is similar to updates for scripts ad software. Over time those who wish to exploit system will find weak spots and then slip in and create havoc or perform damage. Version updates usually include a few security patches so keep on top of them. While WordPress itself takes action to fix security problems, the themes that many people use can also contain unknown backdoors. Many different authors write themes and sometimes the intention can be to distribute a theme so that once it is in place, it provides an open door for those who know the weakness of the theme. Choose themes from known and reliable sources and always check a theme on a search engine to see if any vulnerabilities pop up in the results.
Despite doing everything you should to provide the essential security you could still become the victim of an attack. If your website is compromised then you could lose all of your data. Months or even years of hard work could be lost. While WordPress offers a backup system and JaguarPC offers free daily backups, you should also consider "at least" one other source. Don't rely on one copy because mishaps can occur and disasters can happen. These types of events could wipe servers clean and leave you without another copy. There are many types of data storage and disaster recovery systems available across the web or even from your web host. Multiple copies of your data is the safest bet.
Brute Force Attacks
Brute force attacks are just that. The most simple means of breaking into a system is used. A brute force attack tries all user names and password in order to eventually gain access to a site. This is why passwords of a higher level of strength are urged by providers of all types of SaaS as well as web hosts and others types of services and platforms. During a brute force attack you may notice a spike in resource usage and a drop in performance due to the number of http requests. While it may be easy to put in a known and popular password it won't be so simple to restore your site or your user's faith in the security of it if you become the victim of a brute force event.
The listed security tactics are all good means to secure your site and significantly reduce your chance of data loss, havoc on your website or comprised information that your clients have entrusted to you. Take a run through your website and across your accounts to see where you can patch up any holes in your security strategy. While some web designers may think it would be more prudent to work on a new blog or to take some time creating a new page, the real best use of your time as a web master should go first to making sure that your site is locked down again intrusions. The time spent shutting all the doors to any vulnerabilities on your website could be priceless in the end.
What Are Database Backup Systems?
If you have ever worried about losing your data that has been stored on your computer, database backup systems will be your hero. This system makes sure your data is safe and sound if something were to happen with your computer or computers. Having a database backup system will allow you to restore your data and nothing will be lost. Multiple things can cause you to lose your data, some of these things such as natural disasters like tornadoes, floods, and fires. It could be something a malicious event such as theft, hardware malfunctions, or viruses that may have come in and take over your computer. The information that you lose could be something confidential such as customer information, or it could be something sentimental such as family photos or personal emails. Either way, the data that you lose could cause some serious headaches, heartache, or even worse, job loss. You want your data backed up and you want to be ensured that you will not lose it. Keep reading below for more information about database backup systems and how they could keep you from losing your data.
What Should You BackUp?
You want to backup the items on your hard drive that are irreplaceable such as customer information, financial information, spreadsheets, and anything that may be confidential. On a personal level, you may want to backup your music that you have purchased, family photos, or important emails. No need to worry about backing up programs because you are going to have to reinstall these anyway if your computer crashes. Make sure and keep any discs that may come with your programs because you will need these to reinstall the programs you may lose.
What to Consider When Choosing a Backup System
Once you have figured out what you need to backup, it will be easier for you to choose what database backup system you need for your personal or business use. After you have figured that out, you can figure out what compression method to use for you data. Once you have decided on your compression method, you need to figure out how often you want to backup your data. If you are backing up your business information that changes constantly, you may want to consider backing it up every other hour. But if it is data that changes once a week, you can consider backing it up once or twice a month. Then if it is data that you make changes to such as personal photos, you may consider just backing it up when you make changes.
Overall, it would be in your best interest to consider choosing a database backup system whether that be for your business data or your personal data. It will give you a better peace of mind and may even save your job at some point! Once you have figured out the information you need to back up, you can consider which database backup system best suits your needs.
Contact the sales team firstname.lastname@example.org to learn more about our Data Backup and Storage services.
What is “The Cloud”?
“The Cloud” may sound like a confusing term, but it is actually easy to wrap your mind around. Simply put, cloud computing refers to storing and accessing data over the internet. Traditionally, data and programs are stored and run on your computer's local hard drive or network. Whenever you access data that is stored on a local hard drive or network, you are not using the cloud. For example, if you were to view a photo that is stored on your hard drive, you are not using the cloud. However, if you were to get on the internet and view a photo on Instagram or Facebook, then you would be accessing the cloud because that photo is not stored on your local hard drive. The “cloud” simply refers to a bank of servers that you can access through the Internet to store and access data. It is used for personal use or it can be used by businesses. “The cloud” has multiple names such as cloud computing, cloud hosting, or simply “the cloud”.
What is Cloud Hosting?
Cloud hosting or cloud computing is when a company runs an application on virtual servers over the internet instead of using physical servers located in their personal offices. Hosting an application and having physical servers located in your offices requires maintenance, physical space, and can cause multiple headaches. Cloud hosting is offered as a service rather than a product. Cloud hosting companies provide space as needed. The user pays only for what they use, much like paying for electricity. When using cloud hosting, the goal is to decrease the costs and headaches caused by purchasing, setting up, and maintaining your own on-premise servers.
Benefits of Cloud Hosting
There are multiple benefits when using cloud hosting. One of the clearest benefits is how quick and simple it is to set-up and use hosted servers over physical on premise servers. Using cloud hosting, a company should be able to focus on doing their job rather than setting up and maintaining servers. Another benefit of cloud hosting is that it is disaster safe. Rather than being hosted on a single physical server, an application hosted on the cloud draws its resources from a network of underlying servers. If one server fails, it will have little to no effect on the availability of the application. Cloud hosting can also be more affordable than traditional on-premise servers. Cloud hosting companies only charge people for the resources they use, so you don’t have to pay for resources that you don’t need.
Cloud hosting is the way of the future. Companies are moving away from the traditional on-premise model towards hosted cloud solutions. Operating with cloud hosting will make the lives of your employees less stressful and will increase the amount of functionality for your business.
JaguarPC is offering over an amazing $1.99 .org special * through the month of September.
Why a .org Domain?
When you need to get the best rank presence and traffic for your .com domain then a .org domain can help immensely. If you already have an established .com extension then you should definitely consider the benefits of also obtaining the .org extension as well. Blogs, businesses and e-commerce presences that have a brand and a reputation to protect can't afford to have their names taken and used by others for alternative purposes which can include websites that might try to mimic your .com's services or products. Even worse consequences could occur due to malicious activities using your .com address as a .org. Purchasing the .org extension can give you the confidence of knowing that your hard work and efforts won't be diminished by a perpetrator who is riding on the coat tails of your own efforts.
Trusted and Established
.org domains are trusted by consumers and potential clients. Most established businesses that are doing well or have good future potential will procure their .org for purposes beyond name recognition and brand name protection. Not only is having a .org domain an important sound business decision but it can also have the benefit of increased web exposure. Search engines will index your .org domain and your .com domain leading to better ranks and more results to get your organization in front of more prospects that will have a potential interest in your organization. The more you are seen the more popular you can become .
Philanthropy and Non-Profits
Groups that promote and engage in philanthropy and the absence of profit structures are more prone to use .org domains. People around the world have an interest in finding your website or blog that promotes a cause or special interest when you use a .org name. The extension lends the concept of organization over business to potential members and contributors for your principal or movement. Special fund and awareness raising efforts may be taken more to heart when a .org is present on the world wide web address. Those who have interests will note that your site or blog's efforts are more contribution over profit based and may lend a more sympathetic ear and greater support to your efforts. Use a .org to have your mission gain greater and more respected recognition. Highlight the socially responsible agendas that you are promoting and get a better response through the association and reputation of .org.
Professional Organizations and Associations
Organizations can naturally benefit from the clear association with .org. Professional outreach can gain greater momentum, respect and additional members as well as influence by the use of this trusted and well know cross link. The American Heart Association and The American Bar Association are two good examples of organizations that are well recognized and make good use of the .org extension option. If your site deals with professionals then .org is a solid choice which will help you gain new members and let the public know more about the services and benefits that your organization is capable of providing. The greater respect and the association with professionalism can help your membership grow and maintain a good light in the public eye. A .org can help your professional organization gain the value of being a respected authority and the go to link for networking and information.
Overlooking the deeper values of a .org domain could cost you the recognition, awareness and protection that your brand, association, organization or non-profit deserves. When you purchase a .org domain you are increasing the awareness of your organization and allowing a broader audience to engage with and promote your cause. Don't get left behind on the search engines but inspire more support for your agendas and overall cultural institutions, religious organizations, civic and artistic efforts as well as social and sport teams, and communities. Spread the word with a .org and take advantage of the world wide community gains for more members and contributions. .org can be a signal that you are in it for the greater good over the greater green.
*New domains only, no transfers or renewals, first year only.
By Sabrina Sep 02, 2014 7:05 am
As a webmaster or website owner you want to be able to use the best tools in order to find the right ways and systems to promote your site. Google provides two very easy tools to analyze, track as well as fix and better promote your sites. Google analytics offers the best tools to analyze the results of your efforts and Google webmaster tools can demonstrate how the engines are seeing you in their results. Both systems will return results that can help you track and perform actions for a better website and engine ranks.
While some view these two sets of tools as one, at a deeper level the actions they perform and the tools they offer are actually very different. Digital marketers in particular will find great value in both Google Analytics and Google Webmaster Tools but both are also very good tools to get your site in shape for the giant to take a look at your website and access its value. Webmaster Tools reports on how search engines interact with your site, while Google Analytics reports on how website users interact with your site. Both can be used to leverage more traffic and more sales from a website.
Google Analytics Uses and Functions
Analytics tracks data and analyzes those results. Google Analytics is meant to give a picture of who is coming to a website, how many hits a site gets, how people are finding the site and what content is popular. Adsense, Google+ and AdWords are all integrated into Google analytics. Your entire website traffic statistics including total visits, average time on site, and bounce rates along with demographics and how visitors find your website are all important aspects which can help you determine what tactics to take to make your website popular. Site analytics will give you some key information that will allow you to make any necessary changes for improved traffic, engagement and more overall potential conversions of your traffic to fans, return engagement and sales. Learn more about the basics of Google Analytics and how to get your tracking code enabled on your website to start taking advantage of the most popular features.
Google Analytics Features:
All kinds of reports are available that will give you the details and the results of your activities so you can make adjustments and assessments as to what is working and what needs to be changed.
Google WebMaster Tools
While analytics will give you good information that will tell you the who, what, when and where's of your site, Google Webmaster Tools is more geared to how your site performs in the eyes of search engines. Information that is returned is more about how search is looking at your site and what it thinks of your links, site maps and website configurations. The visibility of your website on search engines can be based on the number of impressions generated for particular keywords and page click through rates. XML site map crawls and 404 error results will be reported by Webmaster Tools to allow you to tweak your site for better performance and engine results. Knowing what is wrong is sometimes half the battle. When you need help to determine what actions are best to improve the visibility of the site and fix problems then you can turn to Google Webmaster Tools with the confidence that this system will be able to determine what is affecting your rank and your website's return in the engine results.
Google Webmaster Tools Features:
Google Webmaster Tools makes it easy for you to determine how Google looks at your website .Web designers and website owners can use this tool to not only identify but also to fix problems on the websites that are related to links, searches, URL's and HTML errors. There are many tools here to help you improve the visibility of the site and fix problems that may be affecting your rank and engine results.
You will find both tool sets are easy to use and they provide insightful data results that will allow you to gain valuable information which you can act on to improve your website, conversions and engine result. The best part is, they are both free and one easy tutorial and a tracking code is all you need to get stared.
By Sabrina Aug 19, 2014 11:22 am
Professional web design services can cost over a $1000 for just a simple site. We understand that many businesses need a web presence at an affordable price. JaguarPC has designed a WordPress web design package that will allow you to work with a professional WordPress website design developer. When you choose our website package plan you will receive monthly web hosting, a domain and an attractive website.
Why Use WordPress?
WordPress themes are optimized to meet the growing demands of search engines and consumers. Websites that function seamlessly and are attractive can allow you to grow your client and visitor base more rapidly. A well laid out website that is visually pleasing can capture and retain more traffic. The platform will also improve traffic in other ways. WordPress themes are built for basic SEO optimization which means your new website will automatically have a better ability to be found on the web. Responsive websites can also be enabled via WordPress themes. Responsive websites allow your site to consistently be displayed across all types of devise and in particular mobile devices where now over 30% of consumers look for services and products. WordPress websites give you greater exposure nearly instantly when they go live.
Feature Packed Plans
Websites built by our team feature professionals with years of experience in designing WordPress websites. During the initial development stage you will be working directly with a representative who will translate your ideas and concepts into a website you can be proud of right from the launch. You will provide the content and images for the designers and fill out a questionnaire which will allow the designer to get the details for any specific items you want enabled on the site. The introductory plan includes five website pages and our designers will work with you through a number of revisions from the initial content to the final stages to present a published version that matches your vision. Your website can be mobile responsive and include all of the important social media channels that you need to have added. A blog can also be enabled if you decide that this is a feature that you will need. A contact page is provided and can act as a critical part of your website and as a viable communication option for you visitors. Once your website is complete and published you will receive the benefits of our monthly maintenance plan.
What is the Monthly Maintenance Plan
Our monthly maintenance plan covers the cost of your web hosting each month. JaguarPC's WordPress websites are hosted on our business level plans. These servers are fast. JaguarPC allocates 600% more resources on these servers over our standard shared accounts so that high performance and optimal page loads speeds can be achieved. 24/7 e-mail support, regular WordPress version updates and offsite backups of the site are included. You won't have to worry about these basic maintenance task which leaves you more time to focus on your business or other matters that need your attention. Urgent needs can usually be addressed on the same day with this plan. Our team will also monitor your site for any security issues and clean them up without any action on your part. Each month you will also receive up to 2 hours of maintenance for your site. If you need to migrate your site then we can help you with that too. Some businesses and personal sites may be due for a little TLC. Your old site can be changed into a WordPress themed site and re-created as a responsive website. Our team will make your move seamless.
As You Grow
Our plans allow you to add more pages as well. If you need a new product page or a new logo then our team will be on hand to add these additional features. One of the great benefits of having our designers at your fingertips is that we can improve and enhance your website as you go. It is easy to extend WordPress with advanced features that may require plugins, apps or scripts. If you have needs for new development features or you would like to add plugins and additional elements to your website then our team is available to review and assess your requests and expand your website.
WordPress websites can be basic to suit an individual's need for a web presence through a blog or a small site while large businesses and eCommerce sites can easily expand from the basic capabilities of WordPress sites to suit their own specialized needs. JaguarPC gives you everything you need to get started with or to improve your online presence. Consider the value of having a website that is intuitive for users, optimized for search engines and captures your ideas and products in a visually appealing way. You can now have that website that you have been thinking of for years but could never afford or complete on your own. You will have the assistance of JaguarPC as a world recognized hosting provider, professional web designers and the benefits of the worldwide WordPress Community.
Contact email@example.com to learn more about this incredible new opportunity.
By Sabrina Aug 15, 2014 7:02 am
Using a secure and dedicated server hosting service offers users a great deal security and protection upfront. Yet, if you are looking to add more security to your already secured dedicated server hosting service from JaguarPC, there are some additional steps you can take. Below are a few tasks that you can perform to reduce your server’s risk of an attack.
Tip 1: Change the SSH (Secure Shell) Listen Port
Within your server, change your port to a number other than 22. Since 22 is the default SSH Listening Port, it would be wise to change this number to something different or obscure. By completing this fairly simple task, you will prevent automated brute-force attacks from trying to guess the usernames and passwords within your secure and dedicated server.
Tip 2: Use Only TLS (Transport Layer Security)
Another way to give your server more protection and security from potential hackers is to only use TLS protected interfaces for your server administration. Transport Layer Security is a protocol that will ensure privacy between the communication of your server and your computer. Your privacy is maintained through TLS because this protocol encrypts the data that you send between your secure and dedicated server and your computer. This handy protocol prevents hackers from gaining access to your login information, which they would then use to attack you.
Tip 3: Keep Your Software Updated
This may seem like a no brainer, but if your website is going to stay secure, you need to perform software updates when they become available. Just remember that it is much easier for a hacker to gain access to your server when your software is outdated. This is because when your software is outdated, it is much easier for hackers to find and exploit entry points in your software. So keep this in mind the next time you are about to decline a software update. Consider subscribing to JaguarPC’s RSS feed to learn about the latest bug fixes and other tweaks we are making to ensure your server stays secure.
Tip 4: Your Username and Password
Another more obvious tip, but having a password that is difficult to crack is probably the most essential aspect of your site’s actual security. However, if you are like most people, you probably created a password that is very easy to remember. For instance, it might be the name of your relative, friend, pet, or an important date. If no one has ever told you before, having a very common and guessable password is a big no-no. Hackers have special tools to perform a cryptanalytic attack on your dedicated and server to retrieve your password. This type of an attack will continue to try possible words until the right one is located. Thus, do yourself a favor and make your login password strong. Have it include different cases of letters, symbols, and numbers in a random assortment. Finally, remember to keep this password safe and change it regularly.
By Sabrina Aug 07, 2014 5:38 pm
Most smart business owners use their websites and blogs to engage with their clients and showcase their products and services to potential customers. Yet, when it comes to choosing a reliable hosting service like JaguarPC, many business owners are paying more attention to creating their website's content. Choosing a reliable hosting service is one of the most vital steps in the website building process.
When You Make the Wrong Choice?
From a business perspective, one of your biggest priorities is to maximize your profits. Choosing the wrong web hosting service can negatively impact your business’ income. When you fail to choose a reliable hosting service that fits your needs, a number of bad things can happen. Below are some of the results of choosing a bad hosting service.
1. Negative Effect on Your SEO Rank
One of the main goals of your website is to rank high in search engine results so that your customers can easily find you. This is going to be a hard task if your site is down. It could result in a negative effect on your SEO ranking when your site fails to report for a number of days. Most SEO experts also believe that a slow website can hurt your ranking as well. Choosing a reliable hosting provider with good uptimes and high quality hardware will almost always give your site a boost when it comes to SEO and rank.
2. Revenue Loss
If or when your site goes down, all the potential customers who typically visit your site will not be able to view your website. These potential customers will not be able to learn more about your company and the products or the services that you offer. What’s worse, if you are a company with an online store, you will lose money when your site is not up and running. Businesses will find that many host now offer business level web hosting plans so that eCommerce stores and large business sites can choose plans that run on the best servers and experience little to no down times.
3. Security Issues
Although there is no perfect solution to keep your website secure, a reliable hosting service will provide daily backups from a remote server for extra assurance that your data will be available in the event of a disaster, such as hurricanes and fires, minor mishaps or if your live data becomes vulnerable or corrupt it can still be retrieved. This makes it much easier to fully restore your website if it happens to get compromised. A reliable hosting service should also offer its customers 24/7/365 techincal support by phone, live chat and a ticketing system.
Making the Right Decision
When it comes to choosing a reliable hosting service for your website, you will want to understand the different hosting options that are available. Once you know which type of web hosting plan from JaguarPC will best match your needs then you can be assured that our 10x SLA uptime agreement and reliable services will be in place for you to have a satisfying hosting experience. Selecting between a VPS, Cloud, Hybrid, Shared or Dedicated server plan type can be critical to your website's performance and overall success. For example, if your business involves selling products and generates a large amount of traffic, you should probably consider investing in a dedicated server to host your site. This option may cost more upfront, but it will be worth it, seeing as your site will be equipped with a more reliable server that is capable of handling a large amount of traffic. Smaller business sites can benefit from business web hosting while mid-sized business may enjoy the flexibility of cloud plans which allow for growth and are cost effective. No matter what type of hosting plan you select you can know that it is backed by 15 years of reliable web hosting services from JaguarPC.
If you need additional information about which hosting plan is right for your business needs then please reach out to us at: firstname.lastname@example.org
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